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19/12 HR
Human Resource at Bewakoof.com

Views:6942 Applications:658 Rec. Actions:Recruiter Actions:57

Bewakoof.com - Category Head/CBO/CCO - Men's Clothing - Apparel & Lifestyle (5-15 yrs)

Mumbai Job Code: 777184

Category Head/CBO/CCO - Mens - Apparel & Lifestyle


- P&L: Owning P&L for the relevant category in alignment with business goals. The Category manager would be responsible for the revenue targets as well as the net profit margin.

- Will be required to help develop campaign strategies & build comprehensive monthly/quarterly marketing plans which align with the core OKRs & goals of the Category Marketing Team.

- End to end responsibility of customer experience and growth of the category assigned

- Creating category properties that improve the shopping experience and result in higher conversion, aligned to the categories of unique needs and strategic direction.

- Driving curated shopping experiences by theme, occasion, trends, etc. Managing and scaling the process of curation.

- Marketing promotions: Should drive visibility plans, promotion plans and coordinate with internal marketing teams

- Deploy category-wide pricing strategies, optimize the cost of sale and channel mix to hit target profitability.

- Category Growth: Driving growth category keeping in mind the consumer and competition.

- Selection: Responsible for merchandising, assortment planning, option plans pre-season as well as in season to ensure that the Category is well represented.

- Lead the budget process for the top line category revenue numbers with Sales / Marketing on the pricing and contracting strategy for month/quarter.

- Leading & Conceptualizing all the non-discounted projects across the platform like Cross-Selling, launching New Season on the platform. Working cross-functionally with the category, product teams, marketing & creative teams to relentlessly innovate & maintain the excellent on-site experience.

- Work with internal sourcing, quality & design team to track key project milestones, ensure processes are followed for review & reporting of the same

- Orders Fulfilment & Returns: To ensure 100% customer satisfaction through brand level monitoring of the NPS score vis-a-vis Delivery Time, Product Quality, Wrong SKU delivered etc.

- Supervision and Monitoring of Operations: Should have prior experience or enough knowledge & confidence to mentor / supervise merchandising operations. Inbound planning, Cataloguing monitoring & Discount monitoring, etc should be managed.

- Compile weekly analysis reports to analyze key drivers of market share performance and understand the overall effectiveness of strategies.

- Generating consumer behaviour insights and creating tools and dashboards to analyze and evaluate solutions initiatives.

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

Women-friendly workplace:

Maternity and Paternity Benefits

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