Bewakoof.com - Brand Manager

Responsibilities :

1. Building a strong brand connects with the target audience through campaigns, events, and partnerships.

2. Conceptualizing and managing multi-channel marketing campaigns and its execution to directly accelerate revenue growth

3. Maintaining consistency in brand image, positioning, and communication across all customer touch-points

4. Monitoring market trends, research consumer markets and competitors activities to identify opportunities and key issues

5. Monitor competitive activities, brand health, and brand share.

6. Partner with the sales team to recognize business matrices, dive deep on root causes & address relevant opportunities through innovative marketing programs

7. Undertake all market research for obtaining feedback on various aspects of the brand

8. Strategize, plan & execute marketing projects to engage our customers effectively.

9. Taking brand ownership and provide the vision, mission, goals and translating brand strategies into revenue-oriented plans

Requirements :

- Capable of balancing user and business needs while. Remaining flexible in a fast-changing start up environment.

- Should have strong community marketing experience & community business model know-how

- Successful track record of working on brand identity & positioning

- The proven track record for designing, implementing and tracking the impact of creative marketing programs