Assistant Manager - Talent Acquisition at Beato
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BeatO - Brand Manager (4-8 yrs)
Brand Manager
Responsibilities :
- Maintain Brand calendar, budget and deliverables accordingly.
- Analyze brand positioning and consumer insights
- Translate brand elements into plans and go-to-market strategies
- Lead the creative and brand positioning of our products/ brand.
- Conceptualize and execute brand campaigns across all media, both digital and offline
- Lead the social media strategy for the brand and program campaigns across platforms
- Measure and report performance of all marketing campaigns, and assess ROI and KPIs
- Work closely with media planning agencies, production houses and market research companies.
Preferred qualifications :
- 4+ years of experience in related field
- Prefer B. Tech + MBA Background
- Strong critical thinking skills
- Intense attention to detail as well as the ability to see the big picture
- Experience in Brand marketing and GTM strategy
- Industries preferred : D2C, FMCG or E-commerce.
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