Bare Necessities - Head - Sales & Marketing

Key Responsibility Areas

- Head the planning and execution of the marketing strategies to promote services to online customers

- Creating, analyzing data and maintaining Customer relationship management (CRM)

- Ideate digital campaigns that can help meet Bare's across brand building, engagement and revenue generation

- Develop eCommerce sales strategies to meet revenue and growth targets

- Implement and utilize analytics to track sales trends and identify opportunities for growth

- Conceptualize digital marketing initiatives, analyze data and measure results

- Pioneer and create new opportunities with eCommerce accounts, identifying white space and marketing opportunities to generate sales

- Build a trust and foster a relationship to be recognized as a premium eCommerce supplier

- Become immersed and educated in all of the Bare Necessities product categories

- Conduct extensive online and market research, at all times understanding marketing and sales strategies from all major eCommerce retailers

- Actively participate in scheduled internal weekly and annual sales meetings, preparing in advance to share relevant and beneficial information

- Collaborate with your sales peers, design teams and management to ensure that you are offering the very best assortment to the customer

- Develop tracking and reporting models to measure return on investment (ROI) and maximize campaign performance by optimization of ongoing campaigns.

- Evaluate the effectiveness of digital marketing activities by tracking campaign metrics, analyzing results and optimizing landing pages, interactive campaign tactics, messaging, etc.to improve campaign performance

- Website optimization based on analytics and other reports (this would in terms of overall user experience of the website)

Skills : 

- Looking for an innovative and forward-thinking candidate who will work hard and enthusiastically take on many responsibilities

- More than 3 years Sales & Marketing experience in the B2C e commerce company (snapdeal,flipkart, amazon,swiggy,zomato)

- Exceptional time management skills; ability to organize, prioritize, and manage multiple projects with overlapping goals and objectives

- Ability to influence and interact with senior management

- Adaptable and flexible; responsive and resourceful in a fast-paced, quick turn business model

- Experience with digital marketing and online sales

- Superior verbal and written communication skills, copy-writing skills are a plus

- Actively listens and participates within a team environment

- Microsoft Software; Word, Excel, PowerPoint, Outlook and Database related programs

- Interest in environment sustainability or willingness to switch to social impact sector

- Motivated, well organized, detail-oriented and flexible

- Flexibility to work with multiple personalities and with all levels of management within an organization

- Discretion, accountability and dependability - key attributes to fulfill the demands of this role