About Innovist :

As purveyors of science-backed beauty, we at Innovist are delighted to connect with you!

Our commitment to innovation is driven by our belief that science has the power to transform the beauty industry. Our goal is to revolutionise the way people think about beauty.

At Innovist, we pride ourselves on being India's first D2C company with an in-house state-of-the-art R&D and manufacturing facility. Our products are formulated with a rigorous attention to detail, and undergo extensive clinical trials and quality checks before they reach the market.

We hold our products to the highest standards of safety and efficacy, adhering to EU Standards of Safety and FDA approval. By providing clean, transparent, and scientifically-proven solutions, we aim to reach every Indian customer and global markets with efficacy-first beauty products.

We invite you to join us in our mission to bring the power of science to the world of beauty.

About The Team :

Our founders Rohit Chawla, Sifat Khurana, and Vimal Bhola come from different backgrounds and skill sets, but share passion for science driven products.

Rohit Chawla is in the driver's seat at Innovist. With a decade of experience as a management consultant abroad and the former CEO and founder of an Indian D2C Startup (The Man Company), Rohit is known for his performance driven mindset. He holds keen interest in product development and has an eye for attention to detail.

Sifat Khurana is the creative powerhouse at Innovist. She's the engine of everything creative and communication, from ideation to execution. Sifat has experience with ad agencies like Ogilvy and Leo Burnett, and was formerly the creative director at The Man Company. Known for her passion and disruptive creativity, Sifat's energy is contagious.

Vimal Bhola is the chief scientist. He's generally found in the R&D Lab, surrounded with apparatus, ingredients, and his team of chemists. Vimal formerly has experience with Johnson and Johnson, Reckitt Benckiser, and Unilever. A soft spoken man of few words, who lets his science-backed and efficacy-driven formulations speak for him.

Our team of 150+ professionals is young, energetic, agile, and passionate.

Innovist is backed by marquee investors like Falguni and Sanjay Nayar (Nykaa), Accel Partners, Sauce VC, Kunal Shah, Arihant Patni and more, who believe in our mission and execution strongly.

About the Role:

Brand Strategy :

- Develop and execute brand marketing strategies and initiatives that align with company objectives and goals

- Define and ensure adherence to brand vision and long-term goals for sustaining the brand

- Define pricing, promotional and new launch strategies for the brand

Revenue :

- Manage the brand P&L

- Analyse market insights and data points to strategies for brand growth

- Manage brand budgets across campaigns

- Allocate resources effectively to maximise ROI

Brand Performance :

- Monitor brand performance and track KPIs to measure the success of marketing initiatives

- Work cross-functionally with sales, product development, and customer service teams to ensure a consistent brand experience across all touch points

- Collaborate with teams to develop marketing materials, including advertising, packaging, and promotional campaigns

Market Research :

- Conduct market research and analyze consumer insights to improve brand positioning and messaging.

- Stay up to date with industry trends and competitor activity to identify opportunities for growth and innovation.

Requirements:

- Degree in marketing, business, or a related field.

- Minimum of 4-5 years of experience in brand management or marketing.

- Proven track record of developing and executing successful marketing campaigns.

- Strong analytical skills and the ability to use data to drive decisions.

- Excellent communication and collaboration skills.

- Creative thinker with a passion for brand-building.

If you are a driven, innovative brand manager, who is passionate about building brands and engaging with customers, We would love to hear from you.

Apply today and join our team!

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