Banc91 - Banking Product & Marketing Manager - Accounts & Cards

About us -

Banc91 is a Bengaluru based neo-banking start-up with a mission to redefine and disrupt the disjointed and fragmented personal financial management landscape in India. Banc91 proposes to be a fully-integrated, hyper-personalized and super-optimized neo-banking platform for the internet generation. Built on the backbone of latest technologies, the platform offers a unique financial ecosystem that provides consumers complete financial control and superior wealth management capabilities.

We are founded by successful and seasoned entrepreneurs with 80+ years of cumulative experience across multiple start-ups, early stage organizations and leading financial institutions. The institution is backed by marquee angel investors and private equity funds.

Product manager - Accounts and cards

We are building our products and marketing team and looking to hire an experienced professional driving cards and accounts product development and marketing

Roles & Responsibilities -

- Manage the entire accounts and cards product life cycle from strategic planning to tactical and operational execution

- Define and execute co-branding, product attributes, pricing and marketing strategies

- Work with UX design, engineering and operations to translate product strategy into detailed requirements and prototypes

- Develop and drive product plans while ensuring alignment with overall strategy and messaging

- Define key metrics, analyse customer data, develop insights for defining and refining product value proposition through innovative offers and marketing programs

Experience and Qualifications

- 5 years of relevant experience with a leading bank in accounts and cards products . Experience in managing business correspondents will be an added advantage

- Track record of managing a product through its life cycle

- Demonstrated ability to leverage data (through analytics and research) to develop product and marketing strategies

- Natural flair for people/ stakeholder management with proficiency in written and verbal communications

- Exceptional attention to detail, strong business acumen and an ability to manage conflicting workstreams

Whats on offer

- Vibrant and entrepreneurial culture

- Top of the market remuneration

- Employee Stock Options

- Location : Mumbai / Bengaluru