Role : - Planning on campaign - Usage retention strategy - Execute tests, collect and analyse data and results, identify trends and insights in order to achieve maximum ROI in paid search campaigns - Track, report, and analyse website analytics and PPC initiatives and campaigns - Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies. - Optimize copy and landing pages for search engine marketing - Perform ongoing keyword discovery, expansion and optimization - Research and implement search engine optimization recommendations - Research and analyse competitor advertising links - Develop and implement link building strategy - Work with the development team to ensure SEM best practices are properly implemented on newly developed code - Work with editorial and marketing teams to drive SEM in content creation and content programming - Recommend changes to website architecture, content, linking and other factors to improve SEM positions for target keywords. - An individual should have hands - on experience in SEM and should be from Media, Digital Agencies, Ecommerce or any reputed brands.

Mumbai

Balaji Telefilms - Manager -  Search Engine/Digital Marketing 

Balaji Telefilms - Manager -  Search Engine/Digital Marketing  ,Job Description for Balaji Telefilms - Manager -  Search Engine/Digital Marketing  in Balaji Telefilms in  Mumbai for (5-7) years of experience. Apply Now!

Job Description for Balaji Telefilms - Manager -  Search Engine/Digital Marketing  in Balaji Telefilms in  Mumbai for (5-7) years of experience. Apply Now!