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Bajaj Finserv - Manager - Branch/Retail Marketing (2-5 yrs)
Duties and Responsibilities:
- Oversee branch upkeep of communication devices and communication message in use
- Co-ordination with the Business teams for planning & execution of periodic plans and reports
- Devise walk-in activities for branches
- Co-ordination with the vendors for execution of marketing activities
- Maintain a standard SOP and drive parity of communication across branches
- Ensure deployment as per the agreed guidelines & timelines.
- Co-ordinate with Finance team to ensure that vendor bills are cleared as per agreed TAT
- Tracking of competition branding activity across premium BFSI outlets
- Maintaining & publishing dashboards & reports of the branding to various stakeholders in the company
- Regular market visits to track progress on execution of marketing activities at all branches
Required Qualifications and Experience:
- Around 4-5 years of experience in handling retail visibility & BTL activation
- Experience in large scale retail visibility execution across India
- Experience in retail management, preferred is BFSI category
- In-depth knowledge of media & material used in Signage & other various instore branding elements.
Core Competencies:
- Hands on experience of marketing visibility activities
- Ability to multitask and work independently in a fast-paced environment and have the organizational skills to lead/execute under tight timelines
- Ability to maintain composure during crisis situations so as to provide well-informed and strategic recommendations to senior management to resolve/mitigate issues.
- Possess excellent communication and interpersonal skills, including the ability to write clearly and succinctly in a variety of communication settings and styles.
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