Bajaj Electricals Limited (BEL), a 75 year old trusted company with a turnover of Rs. 4029.83 crores (FY 2013-14), is a part of the US $ 7 billion (over Rs 40,000 crores) "Bajaj Group".We have six strategic business units - Engineering & Projects, Appliances, Fans, Luminaries, Lighting and Morphy Richards. With 19 branch offices spread across India we are supported by a chain of about 1000 distributors, 4000 authorized dealers, over 4,00,000 retail outlets and over 390 Customer Care centers. Now, we have this opening for a Branding and Communications profile in Chennai. Job Description - Understand briefs from Marketing teams and sharpen the briefs to develop effective communication - Understand category, market and competitive analysis on a regular basis - Recommend new media communication initiatives to Marketing and BU heads - Hands on knowledge of printing collaterals, getting artworks and other back end operations - Coordinate with the media agencies and production houses to roll out campaigns - Inspect layouts and advertising copy and edit scripts, audio and video tapes, and other promotional material for adherence to specifications. - Coordinate activities of departments internally as well as with vendors - Liaison with advertising agencies and other business partners to develop promotional material, communication collaterals and Advertising Campaign related material. - Read trade journals and professional literature to stay informed on trends, innovations, and changes that affect media plans - Co-ordinate with PR agencies and internally for PR coverage - Direct and coordinate Brand and Communications research whenever required - Consult publications to learn about conventions and social functions and to organize prospect files for promotional purposes. - Manage internal and external events and develop suitable branding and execute Essential Qualification: Graduation Desired Qualification: Post Graduate / A specialization in Mass Media or Advertising will be preferred. Experience: 5 - 9 yrs of Experience from Advertising agency or Branding and ATL/BTL experience in FMCG/Appliances/FMCD background. Industry Preference: Advertising Agency / Branding and Communications in FMCG / Durable company Functional Competencies : - Operational efficiency of turnaround creative development and ad releases In a short time/ability to work with little or no supervision - Effective communication skills - Understanding of creativity and to be able to guide advertising agencies, Media understanding Subin P Kurian Regional HR - South Bajaj Electricals Ltd

Chennai

Bajaj Electricals - Assistant/Deputy Manager -  Advertising/Branding Communications 

Bajaj Electricals - Assistant/Deputy Manager -  Advertising/Branding Communications  ,Job Description for Bajaj Electricals - Assistant/Deputy Manager -  Advertising/Branding Communications  in Bajaj Electricals in  Chennai for (5-9) years of experience. Apply Now!

Job Description for Bajaj Electricals - Assistant/Deputy Manager -  Advertising/Branding Communications  in Bajaj Electricals in  Chennai for (5-9) years of experience. Apply Now!