About Liability Sales:

Liability Sales Department is integral part of Retail Banking Department which brings primarily the new liability business for the Bank in the form of CA, SA & TD apart from other retail business of Cards, Assets and Third Party Investment Products. The department is largely responsible for bringing New-to-Bank customers to the vast network of 4500+ domestic branches spread across 26 states and 6 union territories. Program Team of TASC supports the sales team through various methods of monitoring, dashboards, campaigns

etc which facilitates sales.

About the Role:

1. Ownership of business targets - NOA, CASATD values, cross sell & fee income

2. Ownership of Budgeting exercise - Budget planning, preparation, approvals & distribution

3. Ownership of Incentive program for TASC RMs -

- a) Planning & preparing incentive structure for TASC RMs

- b) Coordinating with ABR & IT for implementation of incentive structure

- c) Validating the incentive output shared by IT

- d) Ensuring payment of incentives on quarterly intervals

- e) Proposing changes in incentive structure basis performance & payment trends

4. Ownership of KRA program for TASC Channel

a) Planning & preparing KRAs for TASC RMs

b) Coordinating with ABR for implementing KRA logics & publishing dashboards

C) Validating the KRA output shared by ABR

d) Proposing changes in KRA plan keeping in view vision of the Bank

5. Ownership of Dashboards/MIS

a) Planning various dashboards & MIS for field & management consumption

b) Ensuring correctness of the data

c) Targeting automation of the dashboards through ABR

d) Hosting mapped & unmapped data in Branch Analytics as per business requirement for TASC

Channel resources

6. Undertaking portfolio mapping exercise with help of BIU

7. Campaign management

a) Conceptualization of long term & short term campaigns as per Bank vision & requirements

b) Ensuring timely MIS/dashboards

c) Highlighting top performers & discussing campaign performance with stakeholders

8. Coordinating with product, portfolio, risk, compliance & other departments for driving & implementation of various program initiatives

a) To own and implement strategies which is necessary for the role

b) To get budgets achieved for 3 Regions attached

c) Coordination with various departments and stake holders

d) Ensure smoothening of sales and business

e) Ensuring ETB growth

Qualifications

- Optimal qualification for success on the job is:

- Graduate/ MBA (from Tier1 business school) is a must

- Prior work experience in TASC / Government Segment with a Private Bank is desired

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