Roles & Responsibilities - This position is primarily responsible for the management of digital accounts and diversifying the channel mix using paid social channels and Google. - Build a robust short & long-term Digital Performance Marketing strategy and help implement the same to maximise ROI while also building brand awareness. - Acquisitions & Traffic Growth - Bringing CAC down with a steady focus on quality user growth & retention. - Identify trends and insights and optimize spend and performance based on the insights. - Plan, execute, and measure experiments and conversion tests. Drive a mindset of building a pipeline of multiple experiments in digital marketing to drive growth. - Measure and report performance of all digital marketing campaigns and assess against goals (ROI and KPIs) and the business impact. - Key tasks for this position is to drive campaigns from planning to execution and beyond to meet key performance metrics - In-depth, hands-on experience in managing programmatic & biddable platforms like Google AdWords, Facebook, DBM, etc. - E-commerce experience is strongly preferred. - Needs to own all performance platform delivery and proactively identify and suggest next steps for better CPAs. Ensure campaigns are optimized to maximize efficiency and minimize wastage. Requirements - Minimum of 4-6 Years of experience in Performance marketing. - Preference will be given to candidates who have worked in tier 1 digital agencies for leading ecommerce companies, D2C companies and have prior exposure in SEM. - Ability to independently run, track, optimize campaigns on Google and Facebook. - Demonstrated strong analytical, written and verbal communication skills.

Mumbai

AWFIS - Manager/Senior Manager - Performance Marketing 

AWFIS - Manager/Senior Manager - Performance Marketing  ,Job Description for AWFIS - Manager/Senior Manager - Performance Marketing  in AWFIS in  Mumbai for (4-8) years of experience. Apply Now!

Job Description for AWFIS - Manager/Senior Manager - Performance Marketing  in AWFIS in  Mumbai for (4-8) years of experience. Apply Now!