We are looking for an experienced VP/AVP of Marketing, who will work with the Founder & CEO, on creating marketing programs that are ROI-driven, high-impact and viral in nature for a hyper-growth company.
What We're Looking For :
- 8 - 18 years of progressive experience working in a marketing leadership role with experience in Digital and Offline - Consulting/E-commerce/digital experience preferred
- MBA from a top-tier school
- Strategic thinker who can plan, execute and pivot according to circumstances with a clear objective of achieving overall revenue and organizational growth.
- Highly analytical with exceptional presentation and negotiation skills
- Ability to effectively influence and collaborate with diverse external & internal stakeholders
- Ability to multi-task in a high-pressure environment by having superior prioritization and time management skills.
- Result-oriented with a high sense of ownership.
Job Description :
- VP/AVP of Marketing will lead the team and efforts for planning and execution of all the digital and offline customer acquisition, retention and brand building initiatives that are aligned to business goals.
- Manage and grow a large team of pedigreed marketing professionals (top local and international companies/IIMs etc.)
- Demonstrable success in creating, executing and measuring marketing plans and campaigns across channels with a track record of successfully achieving KPIs and increasing brand awareness.
- Create, own, and implement overall marketing strategies, providing leadership and direction to team members
- Manage and lead the Marketing team, PR efforts, Demand Generation, Platform Marketing, Product Marketing, Program Management and Brand Management.
- Develop strategies for SEM/SEO, Email, Social, affiliate, alliances and more to build lead databases and increase qualified opportunity creation.
- Manage, track, report and present programs budgets by channel - campaign costs, performance, and ROI through the demand generation lifecycle.
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