AVP - Product & Media Strategy - Consulting/Media Firm

Job Description :

- The role is responsible for making plans & strategies for the channel basis various Quantitative & Qualitative Inputs. The role drives the thinking behind the programming and mapping the content with viewership and deep insights into consumer behavior and data analysis.

- We are looking for a deeply passionate and enthusiastic person who can help drive the leadership agenda for the biz and lead the content strategy and consumer insight teams from the front.

BUDGET CREATION & REVIEW :

- Formulate Annual budget basis customer projections.

- Monitor channel-wise performance at regular intervals and give strategic/ tactical inputs to achieve the set targets.

ANNUAL DEALS/ IMPACT PROPERTIES/ OPTIMISATION OF INVENTORY :

- Support creation of pitches annual, quarterly or monthly.

- Work on monetization of High investment impact shows

- Daily Optimization of inventory for channel revenues.