AVP - Marketing - IVF Center

General Duties & Responsibilities

- Adheres to Organization's Policy and Procedures

- Assists department in carrying out various programs and procedures

- Acts as a role model within and outside the Company

- Performs duties as workload necessitates

- Maintains a positive and respectful attitude

- Communicates regularly with supervisor about Department issues

- Demonstrates flexible and efficient time management and ability to prioritize workload

- Consistently reports to work on time prepared to perform duties of position

- Participates in administrative staff meetings, committees, and special projects

- Recommends new approaches to effect on-going continual improvements to policies, procedures, and documentation

- Maintains compliance with federal and state regulations

- Performs other related duties as required and assigned

- Consistently promotes the company's core values.

- Completes required annual training.

Essential Functions of Position

- Directs and coordinates company sales functions.

- Assists with developing and implementing sales selling methodology.

- Analyzes and evaluates the effectiveness of sales, methods, costs and results.

- Assists with development of sales budgets.

- Assists in research and development of strategies and plans to identify marketing opportunities, directs marketing and new project development.

- Provides support, direction, leadership and accountability for sales employees under supervision

- Develops business partnerships by making effective sales contacts and presentations, obtaining referrals and assuring quality service.

- Represents the company at various community and/or business meetings to promote company.

- Within scope of position, provides leadership and personal accountability to ensure compliance to corporate and regulatory policies, business growth, professional development and integrity.

- Provides leadership and support with clinical and operational counterparts to establish and implement short- and long-range goals, objectives, policies and operating standards.

- Meets or exceeds budgeted admissions, census, revenue and expense goals for area of responsibility.

- Participates in the recruitment, hiring and training of sales professionals to achieve budgeted growth goals for all offices under supervision.

- Coaches and trains sales professionals on effective sales strategies by providing effective sales techniques and strategies through meetings, phone calls and field travel.

- Promotes internal compliance to all human resources policies for recruitment, management, promotions and staff development.

- Participates in the coordination of all aspects of the patient's hospice care and in the hospice's quality assessment and performance improvement program.

Job Duties

- Leads the coordination, implementation and execution of operational/expansion and performance improvement projects as assigned.

- Assists with operational responsibility for ancillary and support services.

- Supports overall strategic goals of Fertility Point IVF Center (NMC Healthcare) and identifies potential growth opportunities.

- Participates in physician development and relations.

- Participates in community outreach activities.

- Other related duties as required.