Founder at Talentart Partners
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AVP - Digital Marketing - AgriTech - IIM/FMS/MDI/XLRI (10-14 yrs)
Our Client is a leader in the Agri-tech space, growing at an exponential rate.
Job Description:
Responsibilities:
- Lead the Digital Marketing team and develop strategies, implement campaigns and optimize the digital performance of marketing channels of to drive traffic, engagement and retention.
- Create and execute affiliate, content and influencer strategies with a focus on developing, contributing to, and sustaining a movement focused on the organization's vision.
- Brand building through meaningful storytelling, groundbreaking campaigns, and effective marketing strategies
- Create and own the GTM strategy for new products
- Measure and report performance of all digital marketing campaigns and assess against goals (ROI and KPIs). Identify trends and insights, and optimize spend and performance based on the insights
Skills:
- 10+ years of proven track record of managing and scaling digital marketing teams and activities
- Highly analytical and data-driven mindset
- Passionate about building and growing brands
- Comfortable owning and being held accounting for business outcomes
- Excellent verbal and written communication skills
- Comfortable in a fast-paced, multi-tasked and high energy environment
Education: MBA from premier institute.
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