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04/05 Lalit Narang
Director at MAXTALENT

Views:976 Applications:321 Rec. Actions:Recruiter Actions:85

AVP - Brand - Education (10-15 yrs)

Noida Job Code: 1255813

Role & Responsibility:

1. Spearhead brand marketing function i.e brand strategy, yearly marketing calendar, execution & tracking

2. Lead the creative work stream for all online & offline (mass media: tv, print, radio, ooh) initiatives with a team of marketing manager, designers & partner agencies

3. Lead content work stream including website, brand platforms, performance marketing, ATL & BTL activities with a team of content specialist & partner agencies. Deliverables includes static & infographics content (videos, infographics, blogs, mailers, landing page content, posters, office branding etc.)

4. Understand business briefs from creative / content standpoint and actively contribute to the brainstorming and ideation process

5. Partner with HR to drive Employer Branding initiative & position UNIVO as a preferred employer

6. Lead social media mandate to moderate an engaged community & drive mid funnel conversations + conversions with a team of Social media managers & partner agencies

7. Drive KPI measurement for all brand activities

Requirement :

1. 10 to 12 years - hands on Brand marketing experience

2. Proficiency brand management

3. Strong hands on experience on creative & content

4. Proven track record of leading content & creative teams

5. Understanding of KPI measurement in brand marketing

6. Excellent communication & presentation skills

7. Should have managed brand, creative or content agencies

Minimum Qualification:

1. Masters/MBA/PGDM - Preferred

2. Relavnt experience in Brand Marketing

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

Women-friendly workplace:

Maternity and Paternity Benefits

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