Auraine Botanicals - Head - Marketing

Auraine Botanicals is India's one of the fastest growing organisation in space of Luxury & Premium beauty product production, marketing & distribution, reach out and impact.

Auraine Botanicals (ABPL) is a conglomerate with a bouquet of beauty and hair care products under its umbrella.

With an outstanding growth trajectory and reach to over 500,000 satisfied customers at more than 5,000 Luxury Salons, Auraine Botanicals has already fixed its roots in the Indian Market with its in depth research based products and services. Today, ABPL has direct offices in Mumbai, Chennai, Kolkata, and headquartered in Gurgaon, India with a strength of over 200 employees working in different departments. Moving aggressively in its mission to be the leading Beauty company globally ABPL is fast expanding internationally too and has set up offices in picturesque Ireland, Hongkong, Singapore & Dubai.

Auraine Botanicals continues to grow leaps and bounds helping millions of Men & Women shape up their grooming aspirations.

About Brand :

GK Hair :

GK Hair is the world's most renowned name for hair smoothing and taming. We are the first and only brand to harness the beauty benefits of Juvexin, an innovative anti-aging hair care system and the most revolutionary development in hair care in the past 50 years. Present in over 70 countries, GK Hair products are used and recommended by top hair professionals in the finest salons.

Job Description - Marketing Head

Reporting : MD

Base Location;Gurgaon

Position mandate: FMCG, FMCD, Luxury Retail, Beauty (Professional & Retail)

Job Brief

We are looking for a competent Marketing Head to be in charge of the organization's marketing ventures. This primarily involves developing and implementing strategies to strengthen the company's market presence and help it find a - voice- that will make a difference.

Responsibilities

- Design and implement comprehensive marketing strategies to create awareness of the company's business activities and brands.

- Planning/ Organising / Implementing overall 360- degree communication strategy for the Brand. Coordinate with agencies to develop and execute the product campaign.

- Research Product offering and competition by analyzing the Market research data ( The Current and past Industry trends consumer behavior, requirements, Market competitiveness of products etc )

- Control budgets and allocate resources amongst projects.

- Brand Strategy / Planning for the entire range of Company products. To develop and build the overall positioning strategies and to sustain the same various marketing tools.