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20/02 Manoj Sharma
Director at HuQuo

Views:448 Applications:117 Rec. Actions:Recruiter Actions:0

Associate Vice President - Digital Analytics - KPO - IIM/MDI/ISB/FMS (7-12 yrs)

Gurgaon/Gurugram Job Code: 894605

Responsibility:

- Lead digital analytics team by delivering analytics solutions for web/mobile applications.

- Lead data driven projects in digital analytics space:

- Designing data models, ETL, Data warehouse related to web/mobile-based consumer applications.

- Digital marketing campaign management (Facebook, Email, Website Page Activity & other relevant social media platform depending on the product)

- Marketing Analytics - Channel Optimization, Customer segmentation, CLTV, Marketing mix modeling, Look alike modelling

- Leverage web analytics tool like Adobe Analytics, Google Analytics and tag management system for achieving the right project outcome.

- Leverage appropriate cloud technologies based on project requirements.

- Projects focused on improving user experience & retention

- Should be able to work with cross-functional team (Engineering, Marketing, Operations, and Project Management) and suggest/implement best in class technology/analytics intervention to achieve the desired outcome.

- Lead end-to-end digital analytics practice for key clients (Starting with Opportunity identification to Project Closure)

- Enhance digital analytics offering by developing best practices, case studies and developing a team with digital analytics expertise.

- Analyze, interpret and summarize findings, creating presentations and reports.

- Analyze data using statistical methods to identify trends, meet organizational goals and feed dashboards.

- Diving deep into projects, issues when needed to get into details and demonstrate that no task is beneath them.

- Facilitate communication upward and across project teams including project status, justifications for variances and technical information (design and implementation objectives).

- Set high standards, lead the team in a dynamic environment and deliver project on timelines

Candidate Profile:

- Bachelor- s/Master's degree in economics, mathematics, actuarial sciences, computer science/engineering, operations research or related analytics areas; candidates with BA/BS degrees in the same fields from the top tier academic institutions are also welcome to apply

- 8+ years of experience of working in related fields/projects

- Marketing Analytics projects

- Web analytics tool like Adobe Analytics, Google Analytics and tag management system

- Projects related to user experience and conversion in a digital landscape

- Model development experience in R, Python, SAS.

- Data analysis experience (SQL, Visualization Tools)

- Designing data models, ETL, Data warehouse

- Superior analytical and problem-solving skills

- Outstanding written and verbal communication skills

- Able to work in fast pace continuously evolving environment and ready to take up uphill challenges

- Is able to understand cross cultural differences and can work with clients across the globe

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

Women-friendly workplace:

Maternity and Paternity Benefits

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