Managing Director at Edge In Asia Recruitment Private Limited
Views:128 Applications:37 Rec. Actions:Recruiter Actions:11
Associate - Marketing Modeling/Analytics - BFSI (4-7 yrs)
Roles and Responsibilities
- Develop industry-leading quantitative models, using cutting edge analytical approaches, techniques and algorithms
- Worked extensively on Customer and Marketing Analytics Strategies
- Quantify the impact to marketing and media activities on campaign
- Offer optimization through campaign analytics
- Marketing Mix Modeling
- Recommendations on marketing efficiencies on Customer Acquisition
- Churn Attrition propensity model
- Cross Sell Up Sell Model Campaign Management (Campaign Designing, execution, and evaluation)
- Customer Lifetime Value Analysis
- Customer Segmentation
- Must have worked on the below techniques and algorithms like:-
- Econometric Models
- Time Series Models
- Artificial Intelligence
- Numerical Methods
- Leverage appropriate techniques for Model Monitoring & Validation
- Perform advanced quantitative and statistical analysis of large datasets
Desired Candidate Profile :
- Deep quantitative & programming background with at least a masters degree (M.S., Ph.D.) in a highly numerate discipline like Statistics, Economics, Computer Science, Mathematics, Operations Research, etc. from Tier 1 Educational Institutes in India (ISI, Delhi School of Economics, etc.) or abroad
Required Candidate Skills:-
- 4 to 8 years of related experience in leading MNCs of global repute
- Developed Marketing OR Customer Models
- Hands on experience with Machine Learning and Artificial Intelligence, Analytics
- Ability to write code and develop production ready analytical applications
- Significant experience working with very large scale (structured and unstructured) data
- Expertise in at least one of the following programming languages like Python, R
- Excellent written and oral communication skills to clearly present analytical findings and business recommendations. Highly motivated, productive, and teamwork-oriented.
- Good project management skills (clear goal setting, well-organized, detailed planning, and ability for tight timeline deliverables).
- Machine learning is Must
This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.