Associate Manager - Growth & CRM - Education

JD for Associate Manager - CRM

What You'll Do:

- Create clear compelling copy for various mediums (push notifications, emails, SMS, email notifications)

- Work closely with Category Managers and Program managers

- Manage end to end campaigns and engage customers through relevant communications

- Create relevant customer segments, analyze trends and prioritize campaigns

- Increase user growth across platforms

- Provide messaging and channel understanding to internal stakeholders

- Working on marketing tools like Clevertap / MoEngage / WebEngage

What You'll Need:

 Exp required: 2+ years

Required: Knowledge of WebEngage, Clevertap, Netcore, or MoEngage is a must.

- Proficient in Excel and HTML

- Knowledge of SQL will be desirable

- Should be analytical, detail-oriented and organized

- General understanding of the ed-tech landscape and trends will be desirable

Preferred: a good working understanding of javascript/using API endpoints