CM Recruitment at Recruitment Firm
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Associate Director - Media - eCommerce (8-12 yrs)
We are recruiting Associate Director Media - Ecommerce Company
Job Synopsis as below :
- Key contributor and leader in strategizing, executing and managing 360 integrated marketing campaigns.
- Responsible for media strategy, campaign architecture, media planning (TV, digital, social, print and out-of-home, activations, stunts, guerrilla etc.), influencing media led conversations among internal stakeholders, budgeting, talent management and agency partnerships.
- Work closely with internal teams and marcomms partners in order to ensure strong ownership on campaigns.
- Conceptualize and articulate a media strategy and manage multi-million dollar media budgets responsibly and flexibly across a range of paid and idea-first media programs
- Experience in media planning and strategy across multiple channels including print, television, OOH and digital.
- Strong grasp of marketing/media analytics and how to apply data to test and optimize campaigns