Job Description : - Managing performance marketing for the biggest gaming company. - You will be responsible for acquiring new playing users at the most optimized cost - You will be working/managing campaigns across FB, Google, DV360, Affiliates, Partnerships, Referrals & other programmatic / DSP platform - You will be working on developing logics / rules to optimize campaigns with the best optimizer tool available in industry - Some key metrics that you would be owning : a. New user Acquisition b. Cost per new user c. Quality of new user d. Onboarding Conversion Rates - You will be using world class BI and communication tools to move the ship in the right direction - Analyze data and figure out leaky product and communication flows and fix them - Keep growing the new user acquisitions, month on month, simple.. :) Qualification : - At least 6-8 years of previous experience in performance marketing in B2C internet companies - Demonstrated ability in handling and optimizing campaigns across different paid, partnerships / programmatic channels. - Go getter attitude - Mustn't shy away from experiments and analyzing the outcome properly for future scalability - Creative thinking and data-driven approach for problem-solving. - Revenue centricity. You will be working for one of the largest gaming companies from India - Comfortable with understanding technical nuances, the curiosity to learn and the desire to know the domain, deeply. - Comfortable in working with cross functional teams, and owning the outcomes - Good understanding of data and the knack of finding out meaningful insights and making decisions based on them. What can you expect? - A culture of taking ownership, sharing ideas and growing along with each product we launch. - The role will not just be data mining and making reports, you will have understand the business, work on analysis, and make meaningful contribution to the team. - A fair amount of learning with respect to marketing analytics, how online marketing works as opposed to only making reports.

Bangalore

Associate Director/Director - Performance Marketing - Gaming 

Associate Director/Director - Performance Marketing - Gaming  ,Job Description for Associate Director/Director - Performance Marketing - Gaming  in Grassik Consultants Pvt. Ltd. in  Bangalore for (6-8) years of experience. Apply Now!

Job Description for Associate Director/Director - Performance Marketing - Gaming  in Grassik Consultants Pvt. Ltd. in  Bangalore for (6-8) years of experience. Apply Now!