Associate Director/Director - Growth - Internet/Online

Job Description :

- Understand the needs, motivation, and behaviour of your users and be obsessed with creating delightful experiences for these users

- Ideate, build & execute customer lifecycle campaigns to increase repeat behaviour & LTV of existing users

- Experimenting with user segments and value propositions to identify segments susceptible to churn / lapsing or to get back dormant users and increase time spent of active users

- Build and maintain a test and learn roadmap to continually iterate

- Track, measure and analyze performance & continuously optimize them

- Working with multiple stakeholders in a high pressure environment to get work done and build positive team relationships

- Responsible for budgeting, medium-term planning

- Provide and implement business-focused solutions within time/cost restraints

- 6-10 years- overall experience in analytics and consumer tech products (web / app) of scale in India

- At least 2 years of experience in owning and running experiments to improve retention or engagement for a consumer tech product

- Strong analytical, decision-making and problem-solving skills

- Excellent verbal and written communication

- Experience in analyzing user behaviour data and deriving actionable insights

- Working knowledge of databases (SQL, MySQL)