jobseeker Logo
Now Apply on the Go!
Download iimjobs Jobseeker App and get a seamless experience for your job-hunting
06/01 Avinash
Lead at CareerNet Consulting

Views:418 Applications:132 Rec. Actions:Recruiter Actions:32

Associate Director - Advertising - SaaS Based Firm (10-15 yrs)

Bangalore Job Code: 879376

Job Description :

- 10 - 15 years of work experience - tenure in a SaaS customer experience, account management, product management or a strategic consulting organization with relevant experience in digital marketing would be ideal

- Identify, comprehend and clearly articulate clients' requirements to generate an end-to-end advertising solution

- Empower company customers to improve their end-customers- digital experiences and achieve business objectives through the adoption of company's advertising product

- Analyze and elevate client's consumption of contract, adoption of the product and generation of up-sell or cross-sell opportunities

- Develop a deep understanding of customer needs and build social media advertising strategy to help establish an end to end CXM solution for world's leading brands, in sync with their business needs

- Collaborate with our technology partners to build expertise on the social media management software

- Identify opportunities for increased efficiency for clients and provide subject matter expertise on best fit across message, media & channel.

- Work with clients to improve the paid service itself and its alignment with client's core business

- Assist internal & external team in conceptualising social media advertising campaigns along with their business impact on Facebook, Instagram, Snapchat, Twitter, LinkedIn, Pinterest & YouTube for world's leading brands mapped to their business needs

- Analyse clients- performance and prescribe methodologies for optimal budget management, faster growth, higher conversions and greater ads reach

- Capture development areas for product improvement and close loop with Product Managers and Engineering for enhancing and/ or identifying new features & products

- Build industry vertical level expertise within the product specialists team to ensure quick and scalable value realisation for company's clients within different verticals

- Calculate risk forecasts based on product adoption; close renewal, upsell, and cross-sell opportunities within assigned client accounts in partnership with relevant Sales Account Executives, while achieving targeted renewal rate

- Establish scalable processes and governance within the product specialists team to ensure that consumption, adoption, retention, customer satisfaction and revenue expansion of customers continues to grow

- Identify opportunities for customer references and case studies

- Experience in enterprise software services, data and analytics practice, digital or social account management at a consumer brand or agency would be an advantage

- Deep product management or product evangelization experience with the aptitude to learn new products

- Experience in leading large and multi-locational teams

- Experience in managing and growing complex customer / stakeholder relationships

- Demonstrated experience and a passion for the social technology universe (i.e., Facebook, Twitter, YouTube, Instagram, Flickr, blogs, G+, LinkedIn, wikis, RSS, social bookmarking, discussion forums and community software)

- Passion for solving client challenges and commitment to customer delight

- Comfortable in engaging senior executives in strategic discussions and leading Executive Business Reviews

- Experience using customer success software, CRM software, and Google Applications

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

Women-friendly workplace:

Maternity and Paternity Benefits

Add a note
  • Apply
  • Assess Yourself
  • Save
  • Insights (Read more)
  • Follow-up
    (Read more)
Something suspicious? Report this job posting.