Assistant Vice President - Digital Marketing - Online/Internet - IIM/MDI/FMS

AVP-Digital Marketing-IIM/MDI/FMS

CTC-18-22 LPA

NOT An SEO role. Looking for some one who can drive sales through an online campaign and have very good experience in revenue generation and ROI calculation. Should also have a strong hand in Analytics and Data Interpretation.

Job Responsibilities :

- Monitoring and evaluating the SEO Strategies, SEM Campaigning & Social Branding to maximize asset utilization

- Identify and implement process and service improvements in partnership with business areas, encourage team participation, evaluate benefits, document suggested improvements and review

- Coordinate and lead cross-functional teams of creative and interaction designers, copywriters, and developers to ensure that web marketing projects are implemented on schedule, on budget, and on brand

- Managing campaign on advertising for many web portals' delivering best possible conversion and traffic solution to web portals

- Managing online brand and product campaigns to raise brand awareness

- Responsibility for planning and budgetary control of all digital marketing activities

- Review new technologies and keep the company at the forefront of developments in digital marketing

Desired Candidate Profile

- Good communication skills

- Team Handling experience

- Strong understanding of current online marketing concepts, strategy, and best practice.

- Experience in SEO, SEM, Email marketing, and social media.