Assistant Vice President - Campaign Operations - Financial Services

Job Description: Assistant Vice President Campaign Operations - Financial Services - Hyderabad

Essential Functions / Responsibilities :

- Lead 8+ person marketing campaign execution team responsible for day-to-day campaign data delivery, team performance and development

- Strong ability to lead and manage people and process

- Work US based hours (8am - 5pm EST)

Serve as a thought leader, advisor and problem-solver in evaluating campaign execution work

- Ensure team capacity and workload balance is maintained in a consistent and thoughtful manner, setting the team up for success to deliver data files

- Manage and oversee direct reports and serve as people manager for the members on the 1st shift COPS team

- Build and foster relationships with critical Performance Marketing members within the US (Channel and Engagement managers) ensuring expectations are met. Serves as go-to person for escalated campaign execution concerns

- Ensure the COPS team has the proper training and abilities to execute campaigns using the proper campaign execution tools (SAS CI, SAS EG, base SAS, PowerCurve)

Qualifications/ Requirements :

- Master's Degree in Statistics, Mathematics, Operations Research, Economics or MCA or Engineering graduates from premier institutes with 9+ years of experience delivering campaign data and campaign solutions

- 6+ years of experience in maintaining customer/client relationships

- 6+ years of experience in people management

- Experience in Campaign Tools and SQL

- Experience in tools viz., SAS Marketing Automation, SAS Customer Intelligence Studio, any campaign execution technology, SAS Enterprise Guide, PowerCurve, Unix would be an added advantage

- Experience and understanding of Machine Learning capabilities and techniques as it relates to data execution

- Fully understand agile principles, ability to successfully lead teams working in an agile environment or agile certified

- Proven team leader well versed in managing operations or marketing teams, able to build and inspire large teams across regions

- Experian PowerCurve/Strategy Mgr experience

- Loyalty/fulfillment execution or operations experience

- Campaign automation experience

- Understand campaign automation processes

- Experience with Experian Strategy Manager and PowerCurve tools

- Experience with SAS, SQL and other campaign execution tools outside of PowerCurve

- Ability to manage complex execution processes, help teams set direction and resolve conflicts

Priya S Jha
Senior Recruiter
Mobile No.: +91-7410033323