Position - Product Manager
Company - MNC Medical Devices Company
Location - Mumbai
Key Responsibilities :
To build awareness & engagement through offline and online marketing campaigns and help achieve business goals.
- To carry out integrated marketing campaigns and measure their ROI
- Responsible for the development and execution of marketing collateral like brochures, leaflets, standees etc (with agency)
- Be the brand champion and ensure full compliance with the guideline across all solutions
- New product launches: Introducing new products in the most innovative way and analyze their growth and impact
- Content management on Social Media (Linkedin and Facebook)
- Plan and execute Customer Engagement & Loyalty Programs
- End to end management of annual customer events
- Market Research & Portfolio Analysis for better understanding of future product and marketing product introductions and gaps existing in the market.
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