Assistant Manager - Social & Online Reputation Management - B2C Startup

Job description :

- In this role, you'll work on growing the brand's social media presence and engaging with our community on various social, review platforms online. 

Your responsibilities will include :

- Ideating and implementing creative campaigns on social media for engaging with our community

- Planning content themes for every month based on external events (festivals/cricket/elections etc.) and the priority businesses of the brand

- Leveraging topical themes and trending topics on social media with agility in order to get higher organic reach and engagement

- Working with our brand ambassador and other influencers to amplify our content reach

- Boosting social media posts as ads to extend their reach beyond our community

- Tracking and improving on organic reach, engagement levels of posts regularly

- Managing the brand's reputation on social media by monitoring and addressing queries promptly

- Building a positive sentiment about the brand through course reviews and ratings on relevant online platforms

- Ensuring a constant supply of content for learner testimonials across all programs

Ideal candidate profile :

- 3-5 years experience in social media marketing roles at well known B2C startups in India

- Ability to ideate, think creatively and come up with innovative marketing solutions

- Hands-on experience in running ads on social media (FB, Instagram, Linkedin, Twitter)

- Comfortable working at a strategic level, and with diving deep into implementation as needed

- Proficient in English with excellent communication skill