Position: Asst Manager - Sales & Marketing (Hypermarket Chain-UAE)
Role:
- Assit the Head-Marketing/ Marketing manager in Marketing/ Sales and Promotion of the Hypermarket/ Supermarket Store chain in the UAE
- Help in Preparing and executing annual marketing and promotion calendar
- Assit in cost-benefit and Viability analysis for potential shopper segments
- Prepare a Sales Plan and work towards achievement of sales targets
- Promotion campaigns for existing and potential shopper segments
- Sales Planning and evaluation using Retail Intelligence
- Achieve sales targets by driving footfall and consumer spend
- Help develop marketing strategies to build consumer preferences & drive volumes
- Conduct joint marketing activities across categories with various brands
- Drive consumer engagement through brand activations, VM and in-store branding
- Ambience improvement through evaluation of design parameters (layout, focal points, fixtures, signages, flooring, store elevation, etc)
- Ensure effective market presence, in-store visibility & retail productivity
- Help in product Mix planning with the help of Customer Research and Analytics tools
- Provide inputs on new store launches, etc.
- Work on strategy for Private Labels
- Strategize ATL & BTL activities
- Develop, upgrade and redesign websites and other marketing communication material
- Adapt Industry best practices and constantly improve processes
Requirements:
- MBA (Marketing) with 5-10 yrs of experience
- Should have experience in handling marketing & sales in the Retail Industry
- Knowledge and experience in Marketing and Promotion, shopper promotion campaigns, merchandising, loyalty programs, customer research and analytics, etc.
- Should be comfortable in working in an unstructured set up
Location: Abu Dhabi, UAE
This position is for a client of Vertex Corporate Services which is a Leading Supermarket and Hypermarket chain in the UAE
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