Assistant Manager - Digital Marketing - Internet/Online

Be accountable for successful delivery of brands vision through Digital marketing programs via appropriate services and other partners.

- Provide category level governance of the service delivery (as needed to ensure strong program delivery)

- Design and manage complete digital and social strategy and its implementation and ensure proper delivery of same through various ways

- Engage in planning and delivery of digital program elements classified as innovation; including but not limited to brands websites, search related marketing (SEO and more), social media (across platforms like Facebook, Youtube, Twitter etc) e-commerce, mobile marketing, online analytics. Manage agency relationships and bridging gap between brand and the agency.

- Develop strong understanding of analytics and data related to digital marketing and how to effectively leverage them to drive digital platform effectiveness

- Liaison with technical and service delivery partners and also the creative agencies involved in creating the digital campaigns

Experience : 4-5 years of overall digital marketing experience (including mandatory 3-4 years of agency experience)

Reporting to : Digital Marketing Manager