Assistant Manager - Digital Marketing - FMCG

Looking for Assistant Manager-Digital Marketing for a leading FMCG Company based in Mumbai.

JOB RESPONSIBILITIES:

- Delivers end to end on search, social, video and native content plan

- Plan and execute all web, email, social media, mobile and display advertising campaigns

- Evaluates and optimise media plan as per business objectives

- Responsible for planning and budgetary control of all digital marketing activities

- Collaborates with e-commerce team for brand visibility, product listings and campaigns

- Identify trends and insights, and optimize spend and performance based on the insights

- Collaborate with internal teams (Marketing, HR, Sales, Commercial Excellence etc.) to create and optimize user experiences

- Review new technologies and keep the company at the forefront of developments in digital marketing

- Maintain a digital dashboard that tracks brand performance across the life nutrition portfolio

- Manage day to day Digital Marketing partner relationships with internal and external stakeholders

- Manages the Corporate Digital Marketing team in driving the Digital Transformation agenda