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09/02 Dipti
Founder at iREC Solutions

Views:478 Applications:187 Rec. Actions:Recruiter Actions:3

Assistant Manager - Brand - FMCD/IT/Electronics (4-6 yrs)

Mumbai Job Code: 890278

Job Brief :

- We are looking for an Assistant Brand Manager to assist our company to develop and execute suitable brand-building strategies. In this role, you'll be required to brainstorm ideas that meet our marketing & business objectives, help plan & execute strategies and report on campaign results.

- The ideal candidate should be passionate for the niche subjects like e-sports marketing, Influencer marketing, events management.

- The understanding of latest technologies in IT space/electronics will be preferred.

Core Duties & Responsibilities :

- Product Marketing Management : Assist in all Marketing activities, play a central role of managing the overall marketing program through various distributed functional teams.

- GTM : Plan the launches of net-new products and releases of existing products, and manage the cross-functional implementation of the plan.

- Planning and Organizing: Write detailed plans for new product launches and manage implementation of launch plans

- Callout Ideation: Translate technical details into benefits for the user

- Creatives & POSM: Oversee the ideation, design & production of all sales materials, including presentations, blog posts, advertisements and social media posts

- Competitor Awareness: Should have good product knowledge & understand competitor strategies

- Customer Voice: Primary Research and analysis and understand the customer need.

- Performance Analysis: Analyze new and existing marketing programs to determine effect on sales and augment marketing strategies as necessary

- Product Knowledge: Interest in technology & good knowledge of IT products - Tech Savvy

- Strong Hold on Fundamentals of Digital Marketing, SEM/Google Ads/Social

- Proven history of creating effective marketing programs

- Large-scale event management experience a plus

- Excellent time management and project prioritization skills

Qualification : MBA - Marketing or any graduate with the relevant experience

Experience : Minimum 4 years of experience as a Product Marketing Manager/Brand Manager

Candidates from e-sports agencies, electronics brands, and creative agencies are also welcome.

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

Women-friendly workplace:

Maternity and Paternity Benefits

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