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Lead Consultant Recruiter at Change Leaders
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Assistant General Manager/Senior Manager - Performance Marketing - Education (6-10 yrs)
Sr. Manager/ AGM - Performance Marketing to join our team. If you are passionate about putting the customer at the heart of marketing activities, creating high-quality and engaging campaigns and driving business success with it,
we want you on our team!
As a Performance Marketing Manager, you would be responsible for:
- Planning, designing and executing entire marketing roadmap for the programs offered by them
- Leading paid, digital and social marketing strategies to grow awareness, audience, sales and brand affinity
- Designing and executing PPC and PPM campaigns across multiple channels like google, facebook LinkedIn, Instagram, and other channel partner platforms
- Planning and managing social media and content marketing campaigns
- Measuring, analyzing and understanding marketing metrics to drive marketing decisions
- Monitoring spend and growth through weekly reporting and A/B testing to improve the ROI
- Collating customer data across multiple devices to develop mobile strategy
- Driving execution and continuously evolving strategic recommendations based on data-driven insights
- Managing email lifecycles to nurture leads and engage with customers
- Creating a content strategy for marketing collaterals like landing pages etc.
- Continually and proactively searching for new opportunities to grow the channel
- Partnering with brand and content teams to drive channel growth and to ensure campaigns are in alignment with brand positioning and long-term goals
Qualifications, Experience and Competency requirements :
- Bachelor's degree & MBA in Marketing (preferable)
- Demonstrated ability to meet targets with a keen eye on planning and execution
- Market intelligence around best practices and current trends
- Ability to work with senior management on critical time sensitive business initiatives
- Excellent communication, collaboration, and planning skills with meticulous attention to detail
- Should be a go-getter, self-driven and well organized
This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.
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