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22/01 Pallavi Goyal
AGM - BD & Operations at Silverpeople

Views:169 Applications:34 Rec. Actions:Recruiter Actions:0

Assistant General Manager - Marketing - Institute (5-8 yrs)

Rajasthan Job Code: 1037267

AGM Marketing- A Leading Institute in India


About Company: A Leading Institute in India


Job Description :

- Lead the complete digital marketing function for Company's various initiatives nationally and globally.

- Plan and execute all marketing campaigns basis thorough competitive and audience research.

- End-to-end ownership of Media planning & digital strategy for executive education courses for the global market.

- Prioritize and align marketing campaigns to the desired outcome- increasing sales, strengthening brand awareness, increased customer retention, great online reputation, and increased lead generation.

- Measure and report performance on all marketing campaigns and assess campaign metrics against set goals and objectives to tie back the results for reporting.

- Performance Indicators-audience growth, engagement, leads, response rate and, feedback quality.

- Sales and Business Development, visit key accounts, participating in Seminars & Exhibitions.

- Plan & achieve sales target committed. Identify key bottlenecks and suggest cost-effective measures to drive sales.

- Tracking market dynamics/competitors- activities, competitors- strategies and sales trends constantly, rolling out the counter strategy for the organization to capture the potential untapped market.

Ideal profile :

- Any Graduate + MBA (Pref.) with 6-8 years of experience in the same or aligned industry. Experience in the Education sector will be an advantage.

- Extensive experience in brand building and driving sales growth.

- Experience in scaling the smaller businesses and increasing outreach would be preferred.

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

Women-friendly workplace:

Maternity and Paternity Benefits

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