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01/02 Devjit Roy
Senior Consultant (Recruitment) at HRX Consultants

Views:1045 Applications:255 Rec. Actions:Recruiter Actions:80

Assistant General Manager - Brand Management - FMCG (3-5 yrs)

Delhi Job Code: 1042089

Assistant General Manager - Brand Management


Work with agency on this :

- Drive Same Store Tickets Growth by execution of marketing campaigns in collabaration with creative agencies

- ROI of campaign - optimized media selection and budgets to achieve growth Cafe System overall targets achievement


- Understanding of consumer insights to drive positioning, new products and increased customer acquisition in specific segments Brand Awareness, Consideration, TOM. Attitudes and Barriers

- Overall share of voice of brand, social media engagement and followers, Cafe design, customer journey mapping and verbiage, creatives for in-store campaigns

Key Competencies :

- Should be detail oriented as far as campaign and marketing execution goes

- Good design sense and understanding of working with creatives/agencies

- Should have done sales before

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

Women-friendly workplace:

Maternity and Paternity Benefits

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