Assistant Category Manager - Fitness/Wellness

Senior Associate / Assistant Manager - Fitness Category (Mumbai)

1-5 yrs exp managing the fitness category of any health and wellness brand

Oziva (www.oziva.in)

Why should you look at this role?

Salary: upto 15 lakhs p.a

Insurance

Hybrid Model

Paid Leave

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Company size: 50-500

What You will do Everyday?

- Growing the categories on E-commerce platforms using optimal marketing and offer and positioning levers.

- Working with Cross-functional teams to achieve desired results: R&D, Production, Ecom, D2C, Brand, Product/Tech, Legal/Finance.

- Portfolio Planning: Analyze industry trends, market competitiveness of products and SKUs, consumer requirements etc. to identify gaps in the current brand portfolio

- Media Activation: Plan & execute yearly budget spends and campaigns to achieve the targeted top line.

- Consumer Promotion : Build & implement new strategies to activate the target market.

- Implementation of new strategies to increase brand reach by analyzing various customer touchpoints.

- Inventory planning- Analyze trends and manage inventory for the category.

- Brand Communication, Development and Execution: Prepare communication brief detailing the need for category communication, priority market and target segment for the communication.

Your Superpowers

- 1-2 yrs exp managing the fitness category of any health and wellness brand

About the Employer:

OZiva, a D2C wellness brand, is a plant-based clean nutrition brand that offers fitness, hair, skin, men's health, women's health, and general wellness products. The brand's core differentiator lies in building a nutrition & fitness ecosystem that combines the best of ancient sciences such as Ayurveda, modern micronutrients, and an instantaneous digital community altogether. The company was found in 2016.

Bollywood actor Deepika Padukone, has been signed on as the brand ambassador for the plant-based nutrition brand OZiva.

Funding:

OZiva has raised a total of $17M in funding over 2 rounds.

Their latest funding was raised on Mar 17, 2021 from a Series B round. OZiva is funded by 4 investors. F-Prime Capital and Eight Roads Ventures India are the most recent investors.

CLICK HERE TO APPLY: https://forms.gle/BpqpqF3vk3wDSWeU8