Senior Business Manager at Rekrut India
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Assistant Brand Manager - Marketing - Retail (5-12 yrs)
- Assist in developing the annual and monthly brand calendar
- Work with the brand and content teams for OTIF execution of the monthly brand plan
- Continuously update and understand category trends
- Ability to write sharp marketing briefs basis sound category, brand and consumer understanding
- Ability to collaborate with both internal and external stakeholders like creative and PR agencies
- Work closely with retail team to understand business requirements and convert to sharp brand marketing inputs
- Strong commercial mindset to continuously monitor and evaluate ROI of marketing campaigns