Vice President at TopGear Consultants
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Assistant Brand Manager - FMCG (4-5 yrs)
The opening is with an FMCG company for Brand Manager.
Job Location - Mumbai
MBA Tier-1 & 2 - 2015 / 2016 batch
- Candidates with brand Management, New product Development experience in either Fmcg OR OTC division
- To prepare and execute marketing and brand building strategy and to attain given top line and bottom line targets through the development of requisite marketing mix.
- To perform Market research and analysis.
- Ensure the Product development and implementation of marketing mix elements in line with Business/ Marketing Plans.
- Engage Key Mainstream customer through Product Selling Stories, Innovation pipeline and Shopper Engagement/Activation's
- Executes communication and advertising strategies, Development of Marketing and Brand Strategy. Product strategies.
- Media Planning, Packaging, Pricing Decisions, Product Development
- To ensure optimal utilization of resources of Market research agencies, Advertising Agencies, Media Agencies. Operational marketing campaign
- Quick learner, strong personality, Strong Market Analysis skills.
- Manages the budget for advertising, promotional costs, and costs associated with market research and analysis.
Pls mention your current and expected salary package.