Assistant Brand Manager - eCommerce

- Devise long-term development strategies for Product Portfolio. Brand Promotion, Brand Visibility, New product development which includes Market research and product launch.

- Competition monitoring along with Consumer In sighting & Research.

- Brand campaign launch which includes conceptualization, visibility strategy on Digital & PR.

- Customer retention management & generating revenue from loyal consumers.

- Manage brand's social media accounts with help of Digital marketing team & agency.

- To coordinate with vendors and external agencies to design brochures, posters, documents and any other type of marketing tools as and when required.

- Developing Poms, Marketing collateral, Merchandise, Retail/ Modern trade display to promote product at different locations.

- Increase brand association in multi city events. Co-ordinate with internal & external teams for smooth execution of event.