Aspire Impact - Head - Sales & Marketing

Aspire Impact, a leading social enterprise in leadership & ecosystem development; focused on impact assessment, certification & ratings; is seeking to hire Head of sales & Marketing.

This is a long-term work-from-home opportunity, reporting to the CEO.

About Us:

Aspire Impact is a social enterprise focused on leadership and ecosystem development. Aspire develops Impact Science and supports scaled impact for organizations through Corporate Impact Assessments, Executive Education & Training, Impact Startup Support and the Impact Future Project. Aspire Impact is part of Aspire Group, founded in 2007 and headquartered in Gurgaon. Aspire pioneered Employability Education in India, training over 60,000 unemployed youth in Tier 2/3 cities for new economy jobs. It received many recognitions, including the $100,000 McNulty Prize from The Aspen Institute, India's Top50 Initiatives from Business Today, Young Turk from CNBC and Education Czar from HT-MINT.

Head-Marketing Role & Responsibilities

The Head-Marketing must be mission-minded, self-starter and determined executive. S/he will ideally be between 35-50 years of age, with 10+ years- experience, and, be prepared for a startup experience. S/he may or may not have any prior Social Impact or Development sector experience but must have Marketing experience.

Key Responsibilities:

- Evolve & Execute Marketing Strategy: Sharpen the Marketing strategy and focus of Aspire Impact products for market leadership

- Manage, Grow & Leverage Online Social Media Assets: Keep sharp focus on all our media assets (Websites, LinkedIn, Twitter, Instagram, Facebook, Flickr & YouTube) and grow following & viewership through regular content development

- Manage, Grow & Leverage Mailing Lists: Ensure growth of our MailChimp lists through campaigns and social media

- Manage IFP PR & Marketing: Support Aspire's IFP Community Leaders in amplifying the research through PR and marketing

- Support Lead Generation & Sales: Deliver sales leads through campaigns directly and as we work with external agencies

- Regular Newsletters & Community Engagement: Create regular newsletters with content from our Impact Assessments, IFP community and Leadership Fellows

- OpEds, White Papers & Press Materials: Help research and support OpEds, White Papers & Press Releases, etc. to build company's thought leadership positioning

- External Relationships: Manage our relationship with vendors such as Graphic Designers, Web Publisher, Printer, Communication Specialists, etc.

- Monthly Marketing Reports: Manage and execute detailed, meticulous reporting through Asana and Excel Reports

- Lead, inspire and manage a 2-3 member team

Qualifications:

As a start-up in a new sector, the Head-Marketing should be flexible and adaptable to emerging realities and trends. S/he must therefore possess the following qualifications:

- Post Graduate Degree in Business or Social Work / Development Studies

- Minimum of 10 years- experience

- Detail-orientation with ability to execute high-quality marketing

- Strong English-level communication skills (written and verbal)

- Established track record of performance