05/01 HR
HR at Asian Paints

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Asian Paints - Business Head - Bath Segment (5-8 yrs) Premium

Overseas/International/Nepal/Kathmandu Job Code: 878741

Company : Asian Paints Limited (APL)


Vertical : Sales & Marketing (SNMG)


Job Title : Business Head


Department : Bath


Reporting to : National Sales and Marketing Manager


Jobs Reporting Into : Sales Officers


Location / Unit : Nepal, Kathmandu


Job Purpose :


Driving and building strength for Asian Paints' Bath Division in Nepal with team by creating, nurturing & managing dealer and distributor networks through focus on products, services and stakeholders comprising Plumbers, and Architects / Interior Designers (A/IDs) thereby achieving overall business objectives


Business Responsibility Areas :


Planning :


- Creating monthly plans (product wise, dealer wise etc.) for dealers/distributors in association with the team and ensuring adherence to them


- Identify dealer and distributors with right credit and customer profile to expand the network of dealers


- Identify potential bath showroom partners


- Prepare schemes for the network and influencers and ensuring scheme effectiveness


- Provide accurate sales plan to enable sourcing and inventory planning


Sales Generation :


- Ensuring Demand generation through initiatives and tracking secondary sales


- Ensuring sufficient levels of project inventory which is mapped and followed-up as per the prescribed processes


- Regular review of Project Sales tracker and using data/trends to make informed decisions


- Visiting dealers, distributors, project sites on a regular basis to have complete ground level understanding


- Setting up of Bath Showrooms in high footfall areas


Dealer Engagement :


- Keeping a track of and ensuring regular dealer payments to ensure healthy payment history and avoid OD


- Discussing dealer issues based on dealer health card and how do we resolve them as soon as possible

Influencer Engagement


- Ensuring influencer engagement in the region through Plumber meets and engagement with A/IDs

Co-ordination with stakeholders


- Co-ordinating with the Service team to ensure that the complaints timeline are being met regularly and any escalations or exceptions are dealt with appropriately


- Co-ordinating with the marketing team for communicating retailing requirements and for various initiatives such as product launch and retailing initiatives (Branding at the counter)


Reporting and Processes :


- Ensuring benchmark material servicing levels to dealers through appropriate interventions wherever required


- Prepare and share reports encompassing all relevant cuts and data and using the same to make informed decisions


Key Performance Indicators :


Timeliness and comprehensiveness of Monthly report (first 3 days of month)


- Project inventory level


- Ensuring PRI of range across network


- Ensure effective demand generation through DG team


- Project sales tracker and lead management


- CEI


- DHC status and Tat for resolution


- Influencer (Plumber, A/IDs, Contractors) database and No. of meets


- Material Servicing benchmark adherence


- Timeliness, accuracy and comprehensiveness of data


Key Interactions :


Internal :


- Service team, Commercial team, Supply Chain, Market development/Retailing


Externaln:


- Dealers, Influencers (Plumbers, A/IDs


Role Requirements / Specifications :


Qualifications :


Essential :


- Graduation


Desired


- MBA degree would be preferable


Previous Experience


- Relevant previous experience in the same or associated industry for 5-8 years


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Women-friendly workplace:

Maternity and Paternity Benefits

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