GM - Brand, Marketing & Communications Position : D/GM, Brand Marketing & Communications Company : ART Fertility Clinics Location : Gurgaon, Abu Dhabi Reporting Lines : Group Chief Marketing & Growth Officer Who we are: ART Fertility Clinics was started as an extension of IVI RMA Global in 2015 under the brand name IVI Middle East. In Jan 2020, IVI RMA divested its ownership to Gulf Capital and the entity was rebranded as ART Fertility Clinics. Since its inception, ART Fertility Clinics has been led by Mr. Suresh Soni, Group Chief Executive Officer, and Prof. Dr. Human Fatemi, Group Medical Director (MD, Ph.D. at the University of Brussels, Belgium). In the past six years, ART Fertility Clinics has established Clinics in Abu Dhabi, Muscat, and Dubai and become the leading institute for Human Reproductive Medicine in the Middle East. These clinics provide the most comprehensive range of services including IVF, Male infertility, and genetics. The Company has proprietary technology that allows it to deliver the highest success rates in the world. This is an exciting phase for the company to be backed by a large PE investor with an international appeal and recognition. As part of the global expansion initiative mandated by Gulf Capital, ART Fertility has expanded its presence in India, commencing operations of 6 IVF clinics across India in 2021 with an additional 12 clinics to begin operations by 2023. ART Fertility Clinics will be announcing the launch of several clinics in Europe and Asia during the second half of 2022. Who are we looking for? A brand marketing and communications manager who is significant experience in area of media, PR, and brand marketing. This person will work with Head, Brand marketing and communication to drive brand positioning and communications across media ecosystems, individual clinics, and across other stakeholders including but not limited to potential customers, doctor fraternity, and, journalists in India market. Key Roles & Responsibilities : - To assist Group Chief Marketing & Growth Officer in - Creating and execution of brand marketing plans across markets and geographies - developing brand marketing and communication plans for the years and individual quarters - Supporting sales strategy to ensure achievement of monthly and quarterly business plans - plan driving awareness, preference, footfalls, and improving conversion metrics at each level - Defining the brand's identity and presence in across multi-media ecosystems and designing of effective campaigns and collaterals in furtherance of above objectives - visual identity, language, templates etc - Mapping the customer journey and creating 'wow' experiences across all touch points for the brand and its experience - Anchorage of events, conferences, and webinars and creation of brochures, newsletters and internal communication to drive brand awareness and presence - Creation and execution of trade and channel marketing calendar that includes organizing round table conferences, CMEs, camps etc. - Anchor FAM trips and drive placement of appropriate content across media platforms for the brand and its business with help of authored articles, press kits, notes, releases etc. - Anchoring new brand partnerships, engagement with brand ambassadors and other influencers to broadening the top-of-the-funnel, actively driving awareness and new lead generation - Drive corporate sales function, reaching out to important publics within Fortune 500 corporates, and, across other credible forums to bring recognition awareness and closures Preferred Qualifications & Prior Experience: - Post-graduation in marketing and or communications from a reputed institution - Minimum 15 years of experience in the areas of PR, communications and brand marketing - Ability to work both at a strategic and operational level Desired Skills : - Strategic and analytical thinking - Inventive thinker with a high result orientation - Maturity with a high level of integrity and task ownership - Excellent verbal and written communication skills with special emphasis on written English - Team player with great interpersonal skills to work with teams across stakeholders and markets - Ability to plan, prioritize and execute multiple activities and plans, managing stakeholder expectations

Gurgaon/Gurugram

Abu Dhabi

Overseas/International

ART Fertility Clinics - General Manager - Brand Marketing & Communications 

ART Fertility Clinics - General Manager - Brand Marketing & Communications  ,Job Description for ART Fertility Clinics - General Manager - Brand Marketing & Communications  in ART Fertility Clinics Pvt. Ltd. in  Gurgaon/Gurugram Abu Dhabi Overseas/International for (15-18) years of experience. Apply Now!

Job Description for ART Fertility Clinics - General Manager - Brand Marketing & Communications  in ART Fertility Clinics Pvt. Ltd. in  Gurgaon/Gurugram Abu Dhabi Overseas/International for (15-18) years of experience. Apply Now!