Area Sales Manager - Traditional Trade - FMCG

Job Summary:

- To achieve Sales Annual Business plan for the territory-channel-Outlets assigned in the Mass Retail - Traditional trade market.

- Manage distributors, Super Stockist & Sales team in the given area delivering productivity & growth objectives.

- To ensure execution of programs, promotions, visibility& Merchandising in the given area.

- To manage promotional budgets & effective utilisation for business growth.

Job Responsibilities:

- Annual Business Plan Delivery

- Distribution of products - Depth & Width as per the plan.

- Numeric & Weighted distribution improvement.

- Market share growth.

- Execution of the programs & plans in the given geography.

- Data mining, analysis & planning programs based on it.

- Map Opportunities, Plan Distribution and Design Local Distribution Programs

- Team training & management of the team including Super Stockist & Distributors

- Claim Management & Budget management for the assigned territory

Reports - Reporting to the Regional Sales Manager

Team management - Outsourced team of supervisor & Sales Rep.

Job Qualifications:

- MBA in Sales & Marketing

- Preferred - experience working in FMCG organisation as an ASE - ASM in the Mass Retail, Traditional trade channel.

- Knowledge of the geography & trade in the assigned area.