Area Sales Manager - Retail/FMCG

- Responsible for supervising and driving sales team in the assigned region

- Working closely with National Sales head to drive monthly objectives

- Tracking productivity of team and ensuring no one is sitting idle

- Meets or exceeds sales targets and goals as agreed initially with Sales head

- Setting up distribution network in city and ensuring no distribution gaps

- Managing large retailers that contribute disproportionately to sales

- Driving offers and schemes in market basis budget assigned for the month

- Servicing existing retailers and working closely / driving distributors

- Identifying opportunities of growth - apartment campaign, corporate campaign, retailer mela, kiosk activity etc.

- Passing these to marketing team to execute.

- Managing team and ensuring people are happy, motivated and aligned with top management

- Creating and sharing weekly / monthly / quarterly reports and analyse the same to understand opportunities

- Recruiting and training sales staff and distributors wherever required.

- Keeping up to date with competition products and other products in related categories

- Building a team and culture that can deliver long term and short term goals

SKILLS REQUIRED : 

- 5+ years of prior experience in a Retail FMCG role

- Currently in an ASM role / Senior Sales Officer

- Street smart person with strong relationship building skills

- Ability to drive and motivate team of individuals in their language