Area Sales Manager - Footwear

Perform Sales :

- Translates the annual sales plan into quarterly and monthly, weekly operational plans and develop, on a areal scale, sales targets and volume goals for each product/brand, in conference with the Regional Sales Manager.

- Receives finalized Sales Plan, compiles and communicates to Field executive.

- Plans, organizes, implements sales programs for the area handled and is responsible for achieving overall sales objectives.

- Positions new product line/brand/SKU in the assigned sales zone/markets by direct interaction with key retailers and through sales executive channel and keeping track of the process.

- Actively tracks sales movement of competitor's products and marketing activities through sales executive channel and marketing intelligence and communicate exception scenarios to RSM.

Pricing Management :

- Communicates pricing internally and to customers in the area handled.

- Monitors and evaluates pricing with customer and competitors in the region handled.

- Maintains pricing, discount and rebate details.

Appointment of Distributor :

- Identifies and provide information of the Distributor in the territory handled and forward details to RSM.

- Collects documents and forwards to Sales commercial for verification and creation of distributor account in SAP.

Manage Distributor, Orders & Schemes :

- Communicates information about schemes, discounts and Prices to the distributor.

- Receives Distributor/Dealer orders and checks credit limit, forwards to sales billing for order processing.

- Monitors movement of product at Distributor.

- Manages Customer complaints and sales returns

- Manages customer complaints and ensures issue resolution.

- In case of sales return, analyses reasons for return, informs DBR to make a sales return order, receives goods back at DBR, inspects goods and documents reason for return.

Manage People :

- Prepares regularly daily / weekly and monthly activity reports and suggests appropriate improvements to field executives.

- Provides leadership, motivation and control so that the Field executives work as result-oriented and well-motivated team.

- Conducts random retail visit to get feedback of the product movement, sales force and marketing and positioning activities effectiveness

- MIS/Demand Planning

- Discusses & provided sales forecast to the RSM.

- Prepare MIS for actual results to forecast monthly/quarterly

- Analyzes sales and competitor reports sent by field executive