Area Sales Manager - FMCG

- Formulate business plans for state/assigned area for managing top line growth.

- Super Stockist & Distributor Appointment & effective management.

- Create processes that support the distributors in realizing their interests (ROI/ claim settlement).

- Manage & Guide the team to deliver desired results.

Sales Planning:

1. Width - Beat Plans, New Merchant Opening, Sub-Dealer Appointment / Milk Run Routes.

2. Depth - Top Merchant Management, Loyalty Programs, QPDS.

- Set up effective review systems for the frontline sales team.

- Market Execution: Implementation of Schemes & Trade Marketing plans in the geography assigned.

- Manage Urban, Semi-Urban & Rural Markets.

- Report Competition Activities across categories & State performance to Sales Manager on monthly basis.