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HR at Careerist Management Consultants
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Area Sales Manager - Beverage (2-8 yrs)
Job Description
Position - Area Sales Manager (Beverage)
Industry - FMCG (Beverage)
Location - Goa
About Client
Our client is a renowned MNC and Market Leader in its operating space in the FMCG industry.
Key responsibilities:
- Planning and achieving primary and secondary sales.
- Conceptualizing consumer promos with regional marketing, manpower/ POP planning/ sourcing, executing the same, analyzing and reporting the impact.
- Driving numeric and weighted distribution and Planning and launching new products/ SKUs in market.
- Analyzing channels/ clusters/ syndicates/ retailers/ competition MS trend to identify gaps and take corrective actions accordingly. Reporting competition activities.
- Formalizing tie-ups with key accounts.
- Maintaining good relationship with trade partners (distributor, retailers, excise officials) by regular meets and engaging them in sponsoring events.
- Asset planning visibility planning (permanent/ semi-permanent).
- Working out ATL and BTL plans in coordination with Product managers and marketing team.
- Engaging with accounts and sales team to settle tie-ups claims, promotion/scheme claims, damage claims, branding expenses, freight bills and other expenses.
- Addressing product related complaints from trade and consumers with an attitude to retain the consumer.
Desired Candidate Profile
- Experience ranging from 2 to 8 years in Channel sales/ General trade in FMCG/ FMCD industries only.
- Must be a full time MBA.
- Must have handled Managerial (ASM/ TSM) role.
- Age must not be more than 36 years.
This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.
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