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29/03 Hiran Kumar
Human Resource at Appsforbharat

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AppsForBharat - Social Media Marketer (2-8 yrs)

Any Location Job Code: 1070441

About AppsForBharat:

We are on a mission to assist a billion Indians in their spiritual and devotional journeys - and guide them on the path towards feeling happy, peaceful, and content. We are developing a suite of mobile and web apps that will address the spiritual and devotional needs of our users.

We are developing a range of mobile and web apps that will holistically address the needs of our users. Our first app (Sri Mandir) was launched in November 2020 - this app is at the intersection of spiritual offerings and gaming, and with that, we are moving a large offline behaviour online. It is already at 1+ million installs with 4.8 - rating on Google Play Store.

The user-love that we have been getting is overwhelming & inspiring; and with our growth rate, we will be serving tens of millions of users in a few months from now.

AppsForBharat was founded in November 2020 by Prashant Sachan, a second-time entrepreneur who previously founded & scaled Trell. We are a multi-disciplinary team that comes with a proven track record of building & scaling products. We are alumni of IITs and have previously worked at Microsoft, Samsung, and high-growth startups.

We are alumni of IITs & IIMs, and have previously worked at high-growth startups. We are a Series-A funded startup, backed by Sequoia Capital, Elevation Capital, BEENEXT, and Matrix Partners. We are now adding more hands to our team in Bengaluru, India.

Job brief:

SriMandir is truly a product for Bharat, for an audience that is interested in devotion and spirituality and is looking for new ways to engage in their devotional journeys. Our audience is present across Sharechat, Facebook and Youtube. An ideal social media manager should be able to empathise with the users of our app - SriMandir and should maintain engagement with our potential users through highly creative content.

Responsibilities

- Build visibility on platforms such as Sharechat, Moj, MX Takatak, Facebook, Instagram and Twitter.

- Create ideas and concepts for the platform

- Work with the content team and the design team to build content on the shortlisted concepts

- Publish the content on these platforms to garner love from the users

- Communicate with the followers and respond to their queries on our social media

- Iterate on the concepts to generate more visibility and virality of our content

- Work towards the ultimate KPI - to increase the views of SriMandir branded content across platforms

Requirements:

- 1-5 years of experience in Social Media Management for an organisation

- Understanding of the Hindi speaking audience and their behaviour. Past experience of working with a similar audience would be preferred

- Understanding of content - graphics, video and text. Should be well versed with the creation of content in these formats using simple tools

- Creative skills to come up with new ideas for our users time to time

- Excellent copywriting skills in English and Hindi

- Good communication and collaboration skills

- Past experience of working on platforms such as Sharechat, Moj, MX Takatak, Facebook.

Additional Perks:

Our office is located in the green and leafy streets of HSR Layout, Bangalore, and is designed to feel like a mindfulness zone with the sound of falling water, greenery, great books to read, great coffee/tea, and a great team alongside you to build with.

As a company, we believe in autonomous small teams for maximum impact. We strive for organizational growth to align with your growth as an individual. We sincerely work towards building an inclusive culture where we celebrate your individuality and ideas are encouraged by everyone. We seek people who naturally demonstrate our values, who understand India, the challenge ahead of us, but can also solve this for the rest of the world. In addition, we also have:

- A competitive salary.

- Peaceful & pet-friendly office at the heart of HSR Layout.

- Medical cover for you and your loved ones.

Do your most meaningful work alongside us. Be a part of something big!

Women-friendly workplace:

Maternity and Paternity Benefits

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