26/02 Komal Nadimkar
HR Manager at Apollo Pharmacy

Views:2732 Applications:216 Rec. Actions:Recruiter Actions:170

Apollo Pharmacy - Deputy General Manager - Branding & Marketing - One Apollo (9-11 yrs)

Hyderabad Job Code: 669266

Experience:

- Should have strong exposure & grounding directly to Customers

- Should have a strong mix of Marketing areas:

Essential: Branding (Strong), Social Media (Strong).


Preferred: Product Mgmt. exposure, Corporate Communications.

Preferred Sectors: Telecom, FMCG, Healthcare, Ad Agency, Hospitality, Loyalty Co.'s at Corporate level (Not only State level).

Objective:

To be the owner of & handle the Marketing activities of One Apollo Digital including:

- Group Loyalty Operations

- Mobile app

- Co-branding

- Collaboration with other Agencies

- Cross Biz Service Offerings

Job Role:

Branding:

- To own the Brand - OneApollo- and its architecture. Develops & Controls the brand proliferation/dissemination (distribution) of all Collaterals, UI/UX etc. and develop a framework.

Communication:

- Provide support to all operating divisions in communicating to customers with precise communications content in all forms: SMS, Email, App Notifications, Social media postings/ messages, Snail mail, Newsletters, Marketing Collaterals & in events.

Digital Marketing:

- Digital Marketing of OneApollo, website, Unification/Interlinkages with other Group websites.

- Online campaigns, Blogs, BOTs, SEO etc.

Social Media Mgmt:

- Managing the social media content.

- Social media analytics.

- Customer engagement on Social media.

Product Mgmt:

- Mobile app: Engagement, Customers, Revenue ownership incl. Development & Operation of Schemes.

- Co-branding: With external Co's. & Deliverables in numbers & Revenue.

- Collaboration: With Other Co's. for Revenue enhancement.

Events/ Promotions: Ownership

Skill Set:

- Should be clear in thinking, be result oriented, organised and meticulous.

- Candidate should be willing to work hands-on with not only team members of Marketing but also other functions within OneApollo and BU's Marketing & Biz teams.

- Sound understanding of modern marketing concepts & tactics across multiple channels.

- Prior experience in managing loyalty marketing campaigns is a huge plus.

Work Week: 5 days / week (Alternate Saturdays are holidays)

Shift Timings: Day shifts - But one may be required to work extended hours, when needed.

Brief about the Company: One Apollo Digital is integrating all Group Cos. of Apollo to project a unified front to Customers. Initially; it is being launched with a loyalty program followed by Cross Biz Service Offerings & Unification of all Customer Interfacing touch points.

Company Website URL: www.oneapollo.com

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

Women-friendly workplace:

Maternity and Paternity Benefits

Add a note
  • Apply
  • Assess Yourself
  • Save
  • Insights (Read more)
  • Follow-up
    (Read more)
Something suspicious? Report this job posting.