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Assistant Manager - HR at The American Swan Lifestyle Company
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American Swan - AM/Manager - SEO/Analytics (4-7 yrs)
AM/Manager - SEO/Analyitics
Responsibilities :
- Internet Marketing Strategy (SEO, SEM, PPC, SMM, Mobile Marketing)
- Internet Code Languages (HTML, CSS, Java Script, SQL)
- Knowledge of web analytics, FTP and Marketing tools.
- Affiliate Pixel management.
- Gathering insights from multiple data sources and making informed decisions to improve performance of search campaigns
- Conducting A/B and multivariate testing, and analyzing results to improve margins.
- Building Keyword List based on geography, products/service offered, competitors name
- Reporting, analysis and optimization of online marketing campaigns based against margin targets, aggregate and analyze search campaign data
- Landing Page Suggestions, analyze visitor's behavior on the landing pages.
- SEO On-Page/Off-Page page optimization.
- URL Reduction mapping
Qualification, Experience and Skills :
- BCA, B.Tech with 5+ years of relevant experience.
- Exposure in E-Commerce industry.
- Should have done Analytics implementation.
- Good command on SEO keywords - Off Page and On Page.
- Knowledge of CPA/CPC campaigns.
- Knowledge of Google Tag Manager (GTM).
- Candidates having Omniture experience will be a plus.
This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.
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